A field study was conducted in the Department of Horticulture, Khalsa College, Amritsar during 2015-2016 to study “Effect of various growth regulators and CaCl2 on the vegetative growth and yield in strawberry cv. Chandler .The runners of strawberry cv. Chandler were planted in the second fortnight of October with a spacing of 45×30 cm. Two growth regulators (NAA and GA3) and CaCl2 were used in three concentrations and with ten treatment combinations replicated thrice. The investigation was laid out in RBD statistical design.Results of the study showed that the application of growth regulators increased the vegetative growth and yield parameters of strawberry. The maximum height of the plant (26.27 cm), number of leaves per plant (28.26), leaf area (118.61 cm2), number of runners per plant (13.78), number of flowers per plant (25.56), number of fruits (21.33) and fruit set per cent (83.47) and fruit yield (344.11 g/plant) were recorded in the treatment T3 (GA3 100 ppm) respectively. Hence GA3 improved the vegetative growth and yield of strawberry cv. Chandler.