E-commerce is anything that involves an online transaction. E-commerce makes consumers to get the goods at lower cost, wider choice and saves time.
Electronic commerceis more than just another way to enhance existing business practices. E-commerce is showing excellent business growth in our country. Increasing internet and online users have added to its growth. E-commerce has helped online industry in many ways and added a new sales avenue through online retail industry in our country. The present study has been undertaken to describe the present status & future growth of e-commerce in India. Analyze the present trends of e-commerce in India & examine the challenges & opportunities of e commerce in India.